The world of digital marketing and internet depends on the word "seo"(search engine optimization) of this three word. Very large companies that sell their Proudct and servies online. She spends her millions on just seo. After all, what is this seo?
On the off chance that you also have heard its name over and over or seen it composed some place or you are new in web and advanced promoting, at that point you get the chance to hear this word over and over.
Today we are going to tell you about it in very simple words. In the event that you read this post cautiously, at that point you will effectively think about seo.
SEO(search engine optimization) has fullform search engine optimization. Which is directly related to the search engine. seo There are rules to bring your website to the top in a type of search engine so that traffic can increase on our website.On the off chance that you keep these guidelines, at that point your site shows up on the primary page in the web index by SEO.
It is essential to carry the site to the main page in light of the fact that the vast majority want to visit the site that goes ahead the primary page and for this we need to follow Seo.
Any company or person makes his website so that he can sell his service and product, but if only traffic does not visit his website, then how will he sell his product.So we need to do site design improvement to get our site to the primary page. Which has expanded traffic on our site.
Our online earning increases due to increase in traffic on websites. Also, the value of the website increases in the search engine, which increases the ranking of the website.
For example - Site design improvement is actually similar to traffic rules. For instance, to run the traffic easily, we need a guide so individuals don't confront any issue and they can rapidly arrive at their objective by picking their correct way.
Additionally, Seo is likewise an internet searcher Traffic Rules. So that when searching anything, it gets the right information quickly.For this, there is a guide of web index called Seo (Site improvement).
Both Seo and traffic rules work for people. So that our journey is good. Like if you search for "what is seo" but the result that comes is about something else, then you have to search again and again which means that your journey and user experience is poor.
Therefore, the google search engine uses Seo factor to increase its user experience so that they can give information fastly and correctly to their user.
Every search engine has its own seo factor. In today's time, Google is the largest search engine which is the most used in the whole world. google works on about 200 Seo factor.
If you want to understand Seo in one line, then you should know that google likes the content that the user likes to read. Whose content automatically goes to the first page. And if you do not like, then it slowly goes down. This is the most important factor of google seo.
what is search engine optimization
First of all it is very important for you to know what is the search engine. A search engine is such an alogrithum that works to give the correct information of the information we have searched on the internet, for which it fastly crawl, index and rank the information in its data base which is called SNRP (Search engine Result Page). Seo(search engine optimization) has a huge role to bring any page to the top in search results. google, yahoo, bing is all this search engine.
SERP - When you search in any search engine like what is Seo, the list that comes after it is called Search Engine Result page i.e. SERP.
In today's time the google search engine is the most popular because if we have to search anything, then we use google search engine. 70 Precent people in the world use google.
Do you know when you search anything on google, then google uses 200 factor to give you the best result, which is according to these criteria of article google, same show you on the first page of google. Which you can get the right information.
How the search engine works
Like on the off chance that you look for "what is seo" at that point the internet searcher brings the creeping and recorded positioning rundown before you. The bots and spider of the search engine crawl and index for 24 hours continuously and make their ranking list. And as soon as you do some search, then you see it on the search engine result page (SERP).
By the way, all search engines have different technic to work. But every search engine works in three steps.
1. Crawling
2. Indexing
3. Ranking
Crawling:- when search enging Bots and spider find your page and seane then its called Crawling.
Indexing:- your page is indexing by search enging base on your page quality and content>
Ranking:- Ranking his position in search result according to the criteria of any page search engine
Now you must have understood what the search engine is and how it works. Therefore, now you will be able to understand search engine optimization Because seo is directly related to the search engine.
1. On page Seo
2. Off page Seo
1.On Page SEO(search engine optimization)
Search engine optimization has two importent factors. First of all we talk about on page Seo as it is the most important factor to increase organic traffic on the website.
To setup your website according to search engine optimize, the work that is done on it is called on page SEO.
By doing this, your organic traffic increases. Directing your website by searching keyword on google is called organic traffic.
On page SEO(search engine optimization) has many factors, with the help of which you can optimize your website for on page, we are going to tell you some common factors.
♦website design
♦website speed
♦Website Structure
♦Website Favicon
♦Mobile-friendly Website
♦Title Tag
♦Meta Description
♦Image Alt Tag
♦URL Structure
♦Internal Links
♦Highlight Important Keyword
♦Use Heading Tag
♦Post-Good Length
♦Google Sitemap
♦Check Broken Links
♦SEO Friendly URL
♦Google Analytics
♦Social Media Button
♦HTML Page Size
♦Clear Page Cache
♦Website security HTTPS etc
♦Keyword Density
2.Off Page Seo
To rank your website and post within the program , promoting its link on the web is named off Page SEO.
When your post is promoted and shared on the web , it gets some signal to the program . Which program increases the ranking of that post.
There are some ways to try to to Off Page SEO. With the assistance of which you'll increase the traffice of your website by increasing the ranking of your post. We are telling you ways to try to to something off page.
1.Social Networking Site
♦ Facebook page
♦ Facebook group
♦ Google plus etc
2.Social Bookmarking Site
♦ Tumblr
♦ Diggo
♦ Digg
♦ Stumbleupon
♦ Delicious etc
3.Guest Posting
4.Forum Posting
5.Blog Commenting
6.Blog Directory Submission
7.Search Engine Submission
8.Classifieds Submission Site
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